The Somali National News Agency (SONNA) marks its 61st anniversary as a vital institution in Somalia’s media landscape, continuing its mission of informing the public, preserving national values, and connecting Somalia to the world. Over six decades, SONNA has evolved into a trusted platform for news and information, bridging local communities and global audiences while adapting to the demands of the modern media environment.
The Origins of SONNA
Established on January 5, 1964, SONNA was created as a state-run news agency under the Federal Ministry of Information. It emerged during a pivotal time in Somalia’s history, as the young nation sought to build its identity following independence. Building on the foundations of earlier media outlets like Radio Hargeisa (1943) and Radio Mogadishu (1951), SONNA provided a unified voice, disseminating news in Somali and other languages to reflect the government’s policies and serve the Somali people.
SONNA’s Mission and Growth
SONNA’s mission has always been to provide timely, accurate, and credible information to the Somali public. Beyond reporting news, the agency serves as a custodian of Somalia’s cultural values and a promoter of its global image. SONNA has continuously evolved, adopting modern technology and embracing digital platforms to remain competitive and relevant in the 21st century.
Operating around the clock, SONNA gathers, verifies, and distributes information on local and international events. Its partnerships with international organizations, including Islamic countries, the Arab League, the African Union, and global news agencies, further underscore its role in fostering international understanding and cooperation.
Achievements and Modernization
Over the past decade, SONNA has made significant strides in enhancing its operations. Through collaborations with global agencies from countries such as China, Turkey, Russia, and others, SONNA has expanded its network and improved its services. It has also adopted modern, digital workflows to ensure rapid dissemination of news, making it accessible to audiences worldwide.
Efforts to strengthen its regional presence in Somalia have brought local stories and perspectives to the forefront, enriching the national discourse. SONNA has also prioritized staff training, ensuring its team is equipped with the skills necessary for contemporary journalism.
Looking Ahead
As SONNA celebrates its 61st anniversary, the agency is focusing on several strategic goals to secure its future:
1.Expanding Regional and International Coverage: Strengthening its reach to capture stories from across Somalia and the global stage.
2.Fostering Collaborations: Building deeper relationships with international media partners.
3.Innovating Technology: Leveraging digital tools for efficient news dissemination.
4.Ensuring Accuracy and Relevance: Producing content that aligns with Somali values and community needs.
5.Enhancing Multi-Lingual Access: Delivering bulletins in Somali, English, Arabic, and Italian to engage diverse audiences.
6.Investing in Workforce Development: Providing comprehensive training to enhance journalistic excellence.
A Milestone of Legacy
To mark this significant milestone, SONNA held a celebration attended by government officials, including the Federal Minister of Information. During the event, the Minister praised SONNA’s achievements and called on its leadership and staff to continue expanding their efforts in serving the Somali public. The celebration also highlighted SONNA’s vital role in national development and its contributions to fostering international partnerships.
To sum up, SONNA’s 61-year journey is a remarkable testament to its resilience, adaptability, and dedication to its mission. From its origins as a national news agency to its current role as a globally connected media entity, SONNA continues to be a trusted voice for Somalia. As it celebrates its anniversary, SONNA looks ahead with renewed commitment to innovation, collaboration, and excellence in journalism.